Held from February 11 to 17, 2019 at Lakewood National Golf Club with 144 players competing for a $550,000 purse, the inaugural LECOM Suncoast Classic was the first Web.com tour event on North American soil with 50 available PGA TOUR cards for the following season. With just 32 days to sell tickets, LECOM Suncoast Classic needed volunteers, Pro-am tournament sales, VIP and general admission tournament attendees, and influential contacts with local organizations to participate in events and sponsorships. To help achieve these goals, Grapevine provided public relations, digital marketing, social media and a traditional media plan.
via in-kind media partnerships
and earned media coverage